Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

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Amazon Price: $25.00 (as of July 6, 2015 4:27 pm – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Finally a go-to guide to creating and publishing the kind of content that will make your business thrive.
Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer.
If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.
Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?
Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.
Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.
That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now…
And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.
In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.
These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.
Sections include: How to write better. (Or, for "adult-onset writers": How to hate writing less.) Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.) Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too. Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege. "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting. Content Tools: The sharpest tools you need to get the job done.
Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.

Article Marketing Made Simple (Search Engine Optimization Strategies For People On The Go Book 1)

Amazon Price: N/A (as of July 7, 2015 12:48 pm – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Article Marketing Made Simple is the first volume of a new series designed for today's busy Internet marketer or anyone seeking to improve the rankings of a website or blog. Created by the author of one of today's top-selling SEO guide – SEO Made Simple, Article Marketing Made Simple reveals proven article marketing techniques that can dramatically improve organic rankings.

With ongoing changes to search engine algorithms, the expansion of social media platforms, and questions about original content, the concept of traditional article marketing has changed. The demand for original content has become the focus and is one of the fastest ways to achieve top rankings for your website or blog. In this book, Article Marketing Made Simple, the author separates fact from fiction and provides real-world strategies for using original content articles to improve search engine rankings.
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Professional Search Engine Optimization with PHP: A Developer’s Guide to SEO

Amazon Price: $39.99 $6.94 You save: $33.05 (83%). (as of July 7, 2015 1:10 pm – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Maybe you're a great programmer or IT professional, but marketing isn't your thing. Or perhaps you're a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing know-how can create web site features that attract more visitors. The mission of this book is to help web developers create web sites that rank well with the major search engines, and to teach search engine marketers how to use technology to their advantage. We assert that neither marketing nor IT can exist in a vacuum, and it is essential that they not see themselves as opposing forces in an organization. They must work together. This book aims to educate both sides in that regard.

HOW TO BUILD AN AMAZING YOUTUBE MONEY MACHINE. 2 proven techniques to skyrocket your google page rankings and boost your adsense revenue

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NOW WITH FREE 30 MINUTE 2 PART VIDEO BONUS TUTORIAL!

Why spend thousands of dollars trying to figure out complicated Adwords and AdSense schemes? Leave it to a hacker ( Author AJ McCLINTOCK ) to figure out how to exploit the worlds largest search engines and even get paid to do it!
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DIY SEO & Internet Marketing Guide: How To Do It Yourself Search Engine Optimization and Internet Marketing (Ez Website Promotion) (Volume 1)

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Amazon Price: $9.97 $9.97 (as of July 6, 2015 4:28 pm – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

SEO Made Simple! DIY SEO & Internet Marketing Guide : How To Do It Yourself Search Engine Optimization and Internet Marketing.

How to Make Money on the internet is a popular question, and one that is easily answered; Simply create a quality website to sell your product or service, and follow the SEO Marketing guidance presented in this book to tap into the vast FREE Traffic offered by search engines. We will show you how to use SEO Search Engine Optimization techniques to get your website a steady flow of targeted traffic to your website, resulting in More Sales!
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